The Trade Desk
Built by experts, for experts.
About The Trade Desk
The Trade Desk's open platform API was engineered with customization in mind. Through our integration with NinjaCat, you have the power to build your business harnessing the power of our technology and the industry leading data visualization and reporting platform, NinjaCat!
The Trade Desk features
The Trade Desk™ is a technology company that empowers buyers of advertising. Through its self-service, cloud-based platform, ad buyers can create, manage, and optimize digital advertising campaigns across ad formats and devices.
Integrations with major data, inventory, and publisher partners ensure maximum reach and decisioning capabilities, and enterprise APIs enable custom development on top of the platform.
- Real-time bidding technology evaluates more than 600 billion ad opportunities per day
- We use the massive data captured by our platform to build predictive models
- During campaign execution, our optimization engine continually scores a variety of attributes
- Real-time campaign delivery are used to manage campaign budgets and goal caps