Marketo - Smart Connector

Marketo Engage makes the complex buyer journey simple.

About Marketo - Smart Connector

Identify, engage, and accelerate the customer experience.

Engage the right customers through behavior tracking Easily build and scale automated marketing campaigns Determine how marketing and channels impact revenue Leverage rich behavioral data, built-in intelligence, and sophisticated journey flows to identify, engage, and accelerate your best opportunities to orchestrate your buyer's journeys.

Marketo - Smart Connector features

Content Personalization

Present best-fit content for 1:1 interactions and maintain personalization at scale using AI to impress your customers with compelling content

Experience Automation

Dynamically nurture customers and score engagement through every journey stage so you can automate your entire customer experience

Marketing Impact Analytics

Prove and improve impact together with sales using multitouch attribution across every touchpoint

Marketing Data Environment

Enrich and segment AI-powered audiences using integrated profiles and engagement history so you can know the latest state of each customer

Sales Partnership

Arm Sales with prioritized leads, accounts and recommended content so you can achieve your shared, growing pipeline goals together

Cross-Channel Engagement

Coordinate engagement across human and digital channels to engage your customers on the channels they prefer

"Your team is amazing. The onboarding, training and customer support has been phenomenal. If there was an 11 in the survey I would have given you that."

--George Cicci with Impakt Marketing

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